Indian Bells Ringing technology company, founded last year, today
unveiled its smartphone Freedom 251, the cheapest in the world with a
price of 251 rupees or about $ 3.7.
EFE
The device, which can be booked from 6.00 local time (0.30 GMT) on a website created exclusively for the product was unveiled at an event in New Delhi.
"When you opt for components made in India we saved 13.8%. In addition, we will sell first line and thus saved the costs incurred by large distribution networks, "he said at the event President Ringing Bells, Ashok Chadha, as recorded by the local daily Indian Express.
According to Chadha, the company estimates that as the business grows save another 400 rupees or $ 5.85 per unit thanks to the "economy of scale", while once the "platform gets bigger" also get benefits customer loyalty.
However, the president admitted that Bells Ringing accept only accommodate about 250,000 orders, although its sales target in the long term exceeds ten million devices monthly, published the NDTV channel.
The phone features a 4-inch IPS display with qHD resolution, quad-core processor running at 1.3 gigahertz, 1GB of RAM and 8 -ampliables 32 gigabytes internal memory with a Micro SD-card.
As explained on the website of the Freedom 21, it has a battery of 1,450 milliamps and integrates a 3.2 megapixel rear camera with autofocus and a 0.3 megapixel front.
The company ensures that the mobile running Android 5.1 Lollipop operating system, comes with one year warranty, which is reduced to six months for battery and charger, and three months for headphones.
The low cost of the device has already attracted some criticism in the sector and Indian Cellular Association (ICA acronym) has asked the Minister of Communication and Information Technology, Ravi Shankar Prasad, to investigate the details of the product.
"The value of the bill of materials for a product like this when you get the cheapest supply chain costs about $ 40," said the president of ICA, Pankaj Mohindroo, was quoted by the PTI news agency.
Based in the northern city of Noida, Ringing Bells was established in 2015 and is expanding with finding distributors in each of the 600 districts in India, according to the company.
Currently, the web page lists only three different phone models, all exhausted, and one battery charger.
The company defines its mission as producing "products with futuristic technology of the highest quality and best service at the lowest cost of ownership."
India is one of the fastest growing markets in the Asia Pacific region in the field of mobile telephony with 103.6 million smart devices sold during 2015, 28.8% more than in the previous year, according to data consultancy International Data Corporation (IDC).
EFE
The device, which can be booked from 6.00 local time (0.30 GMT) on a website created exclusively for the product was unveiled at an event in New Delhi.
"When you opt for components made in India we saved 13.8%. In addition, we will sell first line and thus saved the costs incurred by large distribution networks, "he said at the event President Ringing Bells, Ashok Chadha, as recorded by the local daily Indian Express.
According to Chadha, the company estimates that as the business grows save another 400 rupees or $ 5.85 per unit thanks to the "economy of scale", while once the "platform gets bigger" also get benefits customer loyalty.
However, the president admitted that Bells Ringing accept only accommodate about 250,000 orders, although its sales target in the long term exceeds ten million devices monthly, published the NDTV channel.
The phone features a 4-inch IPS display with qHD resolution, quad-core processor running at 1.3 gigahertz, 1GB of RAM and 8 -ampliables 32 gigabytes internal memory with a Micro SD-card.
As explained on the website of the Freedom 21, it has a battery of 1,450 milliamps and integrates a 3.2 megapixel rear camera with autofocus and a 0.3 megapixel front.
The company ensures that the mobile running Android 5.1 Lollipop operating system, comes with one year warranty, which is reduced to six months for battery and charger, and three months for headphones.
The low cost of the device has already attracted some criticism in the sector and Indian Cellular Association (ICA acronym) has asked the Minister of Communication and Information Technology, Ravi Shankar Prasad, to investigate the details of the product.
"The value of the bill of materials for a product like this when you get the cheapest supply chain costs about $ 40," said the president of ICA, Pankaj Mohindroo, was quoted by the PTI news agency.
Based in the northern city of Noida, Ringing Bells was established in 2015 and is expanding with finding distributors in each of the 600 districts in India, according to the company.
Currently, the web page lists only three different phone models, all exhausted, and one battery charger.
The company defines its mission as producing "products with futuristic technology of the highest quality and best service at the lowest cost of ownership."
India is one of the fastest growing markets in the Asia Pacific region in the field of mobile telephony with 103.6 million smart devices sold during 2015, 28.8% more than in the previous year, according to data consultancy International Data Corporation (IDC).